Delivering Health

Delivering Health is on a mission to make wellness accessible by providing delivery services for prescription medication.

Although a young company, the Delivering Health team has decades of experience and a unique network of pharmacies, drivers, and support staff. However, they wanted to increase their audience with brand positioning and online presence. To address this issue and help them fulfill their mission, we developed a brand and digital experience that allowed Delivering Health to launch with impact.

When it comes to being an on-demand health partner, reliability and trust are essential.

Customers need their medications and equipment to be readily available.

And they want confidence that this intimate aspect of their life is respected.

An on-demand health partner that delivers on its promise.

The developed brand reflected Delivering Health’s holistic health care offerings and support system. The logo, inspired by navigational elements, communicates the flexibility of their service and dedication to wellness while the friendly color palette and tone of voice instill confidence in an approachable and supportive way.

Translating the brand for the web served as a friendly introduction to the service.

The microsite exists as Delivering Health’s primary touchpoint with its users and needs to build trust immediately. An approachable and understanding tone-of-voice combined with iconography and step-by-step visuals walk the user through the ease and benefits of the service.

To launch the brand and encourage engagement, print materials were created for Delivering Health’s debut at SXSW.

Working with ZoCo on our new branding was a great experience. The team was instrumental in helping us determine our brand attributes and values, identify visuals that resonate with us, and craft a strategy to help us reach a new customer base. The brand was so well-received at SXSW that random passersby asked for stickers! We look forward to continuing to grow our brand with ZoCo’s help.

KARA KEARNS, DIRECTOR OF BUSINESS DEVELOPMENT

 

Overall impression of the Delivering Health brand received an average score of 4.5 out of 5 stars at SXSW.

What we delivered to Delivering Health

Brand Strategy & Positioning

Brand Identity Design

Website Design

Brand Collateral

Brand Launch

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