Northwoods creates human services technology for caseworkers. Their product, Caretivity, helps wraparound teams provide social care for clients in a coordinated and collaborative team-based approach.
Due to lack of technology or willingness to engage, communication proved to be a large obstacle for social workers that ultimately effected those needing assistance the most.
But, they recognized technology has its own issues like client access, lack of boundaries, and data security and the safety of clients.
With tele-health comes isolation, with home visits fear for their safety, and with technology poor boundaries with clients and coworkers.
This is difficult to do in an industry filled with bias against those who need compassion and empathy.
Our final deliverable consisted of three potential initiatives—ranging from a UX design sprint to researching other stakeholders—all focused on addressing the opportunities identified in our research. Through this project, we were able to identify how Northwoods could continue to serve social workers and their clients through new and innovative products and ideas.