An internal innovation group at a $7B hospital system with over 20 hospitals and 300 locations focusing on spin-outs that enhance care delivery.

How do we protect nurses against workplace violence?
The innovation group wanted to understand how providers prepare for and react to these scenarios, ultimately looking for novel strategies for their hospital system. ZoCo interviewed leaders and innovators at some of the nation's most respected pediatric behavioral health institutions to hear their honest, unfiltered responses.

Approaching this research as a third party offered anonymity to interviewees. To reduce the chance of emotional harm to participants, we interviewed people who were responsible for finding, creating, and implementing interventions, not the nurses and care providers experiencing the violence directly. Every step considered how we could promote psychological safety, trust, and reflection.

The innovation team initially believed there had to be a better solution, but with few medical-grade behavioral personal protective equipment (BPPE) options available, many institutions continue to rely on equipment designed for other industries, such as sports and construction.
Because of the frequency of this violence and lack of resources, many are designing their own way of addressing the problem. While many interventions have been attempted, only a small number proved both effective and desirable to the healthcare workers themselves.

Participants described a variety of ways violence prevention efforts gain traction. Sometimes it takes a rise in reported incidents or a particularly severe event to draw attention. Other times, newly available state funding can make new initiatives more feasible. Many participants emphasized the importance of connecting solutions to leadership priorities, including patient satisfaction, staff retention, and operational stability.

While the innovation group had hoped for a "silver bullet solution,” our research revealed that even leading institutions are using, on average, 15 of these solutions. To make this catalog of solutions valuable, we evaluated each one on effectiveness (how successful a solution is at achieving its goal) and desirability (willingness of staff to use the solution). This toolkit helps them select the best-fit options for each unique location.
What we delivered to the hospital innovation group:
Audience Definition Workshop
Research Report
Interviews