A step-by-step guide to building your own research panel.

Crafting a Powerful Research Panel

Get the full guide.

In this guide, we'll answer:

What is a user research panel?

Whether it's the users of your product or a major subset of a national population, the term “user research panel” is a way of describing people who have agreed to participate in your ongoing research.

What are the pros and cons of building a user research panel?

Including timing, participant engagement, cost, and the quality of insights.

What do you need to consider when building a panel?

Building a panel is front-loaded with many decisions, all of which are important to answer to make sure your panel is valuable and used by your team.