SigBee

SigBee helps companies build healthier, happier organizations by facilitating meaningful conversations and action with their digital platform.

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With remote work, growing teams, and diverse generations, supervisors are struggling to stay connected with their teams—leading to engagement issues and burnout. SigBee bridges this gap by combining technology with human interaction to create powerful support systems that transform workplaces. Just check in–it is the most powerful and impactful minute of your day.

SigBee tagged ZoCo to support their evolving priorities, which included increasing product adoption, user engagement, and improving the overall user experience of their product.

The key to engagement was to make it easier for supervisors to act.

For employees to feel motivated to adopt SigBee’s check-in tool, they needed to feel confident that their responses were being seen by their supervisors and taken seriously. Led by the guiding principle of the 'power minute', the key to check-in adoption was refreshing SigBee's supervisor dashboard experience, making it easier for supervisors to engage, interpret, and act on employee check-in responses.

The key is to provide “just enough” information to make a decision.

Through iterative collaboration with SigBee, we developed streamlined data visualizations, eliminating the need for supervisors to invest extra time interpreting complex information amidst their hectic schedules.

Seamless integration with existing tools.

Instead of requiring users to learn a new tool, we leveraged their familiar communication channels and workflows to increase the adoption of the SigBee platform.

Keeping users engaged with a fresh new look.

We modernized the UI by evolving SigBee’s existing brand elements and components, creating a consistent visual language between product, brand, and marketing. This ensures their product can easily scale over time with updated design system documentation.